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Acne （アクネ）

Acne Jeans -- part of the creative Acne collective from Stockholm
Acne was established in 1996 as a creative collective. The company’s basic strategy and ambition was to work with design and communication consulting as well as launching own Acne branded products. The initial efforts led to work in for example various fields of advertising and graphic design as well as internet gaming and tv production. In the beginning most projects were done for external clients on a consultancy basis but gradually internal projects developed into brands and companies in their own right. Today apart from Acne Jeans the creative Acne collective also consists of Acne Film (film production) Acne Digital (animations and character development) and Acne Creative (advertising and design). All members of the collective are independent entities acting in their own right in various fields of creativity. However they all share the same culture and vision.

Acne Jeans - the Awards
Acne Jeans has received all major Swedish design awards. In 2000 Acne Jeans received the ELLE magazine’s “ELLEN award” for “designer of the year”. In 2003 the company won the Cafe' Magazine fashion award and in 2004 Acne Jeans received the “Guldknappen award” for best design from the major Swedish fashion magazine “Damernas Va"rld”. The following year 2005 Acne Jeans was presented with ELLE magazine’s “ELLEN award” for “jeans designer of the year”. Acne Jeans is the only fashion brand in Sweden to ever receive all four awards.

Acne Studio’s
In 2003 the first Acne Studio was established in PK-Huset in central Stockholm. During the following year a second Studio was opened in central Copenhagen Denmark. In 2005 three more Studios were opened in the cities of Stockholm Copenhagen and Berlin. The Berlin Studio is co-owned with Andreas Murkudis.